Dedicated to matching you with the lifestyle properties you’ve been dreaming of in the great Midwest.

There’s something special about the Midwest—the familiar warmth of a small-town smile, neighbors who feel like family, and the peaceful simplicity of life surrounded by nature’s beauty. That’s why we’re dedicated to matching you with the lifestyle properties you’ve been dreaming of in the great Midwest. Whether you’re searching for that perfect home with room to grow, a piece of land to explore, or a close-knit community where you truly belong, we’re here to help. With a deep appreciation for Midwest values and a passion for connecting people with meaningful spaces, we’re ready to guide you every step of the way.

Curious about your property's current value? 

Meet Josh Genz - Broker & Co-Owner of United Country Midwest Lifestyle Properties!

Josh Genz Real Estate Professional | License ID: 76296

With over a decade of experience, Josh Genz is a trusted real estate broker dedicated to helping families in Wisconsin, Minnesota and Iowa achieve their property dreams. Serving as the broker and co-owner of United Country Midwest Lifestyle Properties, Josh leads a team that operates across seven states, specializing in rural homes, recreational land, and lifestyle properties. His commitment to matching families with the perfect property has made him a respected figure in the real estate community.

Josh served as the President of the La Crosse Area Realtors Association 2023-2024 and still serves on the executive board as past president today, where he plays a vital role in protecting the interests of both agents and homeowners. His ability to provide sound advice and thoughtful leadership has strengthened the local real estate industry and fostered a local community-focused approach to property transactions.

When Josh isn’t helping clients buy or sell properties, he is an avid outdoorsman who embraces life with enthusiasm and adventure. Whether it’s hiking, hunting, or fishing, you’ll often find Josh exploring nature with his wife, Rachel, and their three children. Their family adventures are as diverse as the properties Josh works with – spanning from the mountains of Alaska to the shores of Jamaica, and everywhere in between.

A dedicated community member, Josh gives back as the acting hockey coach for the Onalaska & Holmen Tornado Youth Hockey team, sharing his passion for the sport on the same rink where he grew up. His ability to mentor young players while balancing business, family, and outdoor pursuits showcases his integrity, leadership, and commitment to building meaningful relationships both on and off the ice.

For Josh Genz, real estate is about more than just transactions—it’s about building community connections, creating opportunities, and helping families establish their own stories in the heart of the Midwest.

CLIENT TESTIMONIALS 

Jodi Hansen

I can’t speak highly enough of The Josh Genz Team – United Country Midwest Lifestyle Properties as our real estate agents. My sisters and I had my dad’s estate to sell and we didn’t live in the same area, we were all 2.5 hours away. The Josh Genz Team came recommended to us and we couldn’t have chosen a better team to sell my dad’s estate. Josh is a dedicated real estate agent and his extensive knowledge and our experience with him has been smooth and hassle-free. He is always available to answer questions and who always kept in contact with us. He is both fun and personable to work with and genuinely cares as it was a tough time with having to sell our dad’s estate. My dad’s house was sold in a weekend with multiple offers and above asking price. We highly recommend The Josh Genz Team without any reservations. You will not be disappointed.

M Thompson

If you are deciding upon someone to help you sell your home in today's market, look no further. Josh walked us through each step of the process. He helped us prepare and present our home so the new owners could step right in and enjoy it as we have. He is honest and direct with his communication and never made us feel as if our questions or concerns were unimportant. They did not make promises they couldn't keep either. We especially liked Josh's marketing and advertising methods. It was a very successful relationship.

Kontrole Calvary

Josh and his entire team are professional, engaging and personable. Easily the best team I have ever worked with for my housing requirements. As a 20+ year military member, trust is critical to me. I both trust and highly recommend Josh and his team to anyone looking to buy or sell a home for any reason. You will not go wrong by using them!